What to expect
More than
a keynote.
Every speaking engagement AJ delivers is built around a central truth: the people in that room already have what they need. They need someone to help them see it.
AJ draws on two decades of communications, culture, and identity work, and a background as a professional singer who has performed alongside Whitney Houston, Patti LaBelle, John Legend, and Wayne Brady, to create experiences that feel different from the moment he walks in.
He knows how to read a room. He knows when to fill the space and when to let silence hold it.
Formats
In-Person Keynote
AJ in the room changes the room. Every in-person keynote is a live experience built to create a moment that people carry out with them.
Conferences, leadership summits, company all-hands
Virtual Keynote
A fully produced virtual experience designed to engage and create a lasting shift. Not a video call. A performance.
Distributed teams, global conferences, virtual summits
Workshop and Facilitation
A participatory experience where identity becomes visceral and real in the room. Teams leave with shared language for what they bring.
Leadership teams, culture builds, organizational transformation
Signature keynotes
Five talks.
One method.
Flagship Keynote
The Circle
Most people start in the wrong place. There is a better way to begin anything.
This is the Imagination Method™ in a room. AJ teaches the circle and the four awarenesses, the framework behind everything he has built, and shows why the people and companies that resonate begin where almost everyone else skips. Audiences leave with a physical gesture they can use before the next meeting, the next decision, the next stuck moment. Not inspiration. A method they can run the same afternoon.
Best for: Corporate innovation days, culture activation, leadership summits, HR conferences, change management
Keynote
Without the Title
In a world automating everything, the one thing that cannot be replaced is a person who knows exactly who they are.
When the role that defined you changes, who are you underneath it? This talk takes on the accomplished leader at a threshold, the exit, the transition, the step up, and the question the title used to answer for them. AJ reignited the culture at Yahoo during a difficult transformation by building its first internal brand division. That is the proof of the method under real pressure. Audiences leave with language for who they are that no role can give or take away.
Best for: Leadership conferences, executive retreats, career transition events, company offsites, universities
Keynote
The Moment Before
What separates the people who show up fully from the ones who freeze is not talent or preparation.
Before the high-stakes moment, the pitch, the stage, the conversation you have been dreading, there is a moment before. As a HeartMath practitioner, AJ teaches the regulation tools that hold under pressure, Quick Coherence and the 3Rs, built on the deeper truth that the people who show up fully are the ones who know who they are before they walk in. The rodeo athlete story is the proof. Audiences leave able to reset themselves in the moments that matter most.
Best for: Athletic organizations, performing arts, executive leadership programs, anyone facing high-stakes moments
Keynote
See Further
Vision built on unclear identity is aspiration with good language.
Vision is the first awareness in the Imagination Method™, the feeling you are building toward, and it is the one most leaders skip on the way to execution. This talk shows founders and executives how to build a vision that actually holds, through transitions, through transformation, through the moments that test everything, by starting from something true about who they are rather than from a slide. Audiences leave able to articulate a direction people can feel, not only follow.
Best for: CEOs and founders, organizational leadership teams, strategic planning offsites, culture and transformation
Keynote
Own Your Luck
People call it luck. It is not luck. It is preparation of a specific kind.
There is a word people use for those who are ready when the opportunity appears. They call it lucky. But luck from the outside is something quieter on the inside, knowing who you are clearly enough that when the moment arrives, you can move toward it without hesitation and bring something only you could bring. This talk shows how that readiness is built on purpose, through the same identity work that runs underneath every tool AJ has created.
Best for: Sales conferences, athletic programs, universities, professional associations, emerging leaders
All keynotes are customized to your audience, industry, and event theme.
Speaker kit
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Every engagement starts with a conversation. Tell AJ about your audience, your event, and what you need the room to walk away with.
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